Company
Seer Interactive
Seer Interactive is a digital marketing agency specializing in search marketing, paid media, and analytics. The company helps enterprise clients navigate complex multi-channel attribution and advertising challenges. · Founded 2005 · Philadelphia, PA
Seer Interactive focuses on measurement and performance marketing, with deep expertise in search engine marketing and complex paid advertising platforms. The firm publishes research on emerging advertising channels and their real-world performance.
Description sourced from
- seerinteractive.com
“Seer Interactive's research on how paid placements in search affect organic click-through rates, with methodology applicable to AI-based platforms.”
Named in 1 piece
Consumer AI
ChatGPT Advertisers See Organic Traffic Rise and Fall With Their Ads
Marketers report a lift in ChatGPT's 'organic' referrals that fades the day ads stop, while OpenAI's Sam Altman and Fidji Simo insist paid placements stay separate from the model's answers.